Select a survey

Determine which reporting period to use for displaying estimates. The market you select determines the kind of survey that's available — PPM, PPM Quarterly, Diary, or PPM/Diary Combo.

Do not try to combine different survey types in a single report.

The PPM Quarterly tab provides three-month PPM survey averages, similar to Diary quarters. To select a quarterly average, you must subscribe to each of the three months of PPM data combined in the estimate. The PPM Holiday survey is not included in any quarterly average.

PPM/Diary Combo is a service for metered markets (like New York, Philadelphia, Dallas-Ft Worth) and CSARS (like New Jersey CSA) where part of the market or CSAR is surveyed using PPM, and other areas are surveyed using diaries. The PPM/Diary Combo service combines the surveys to allow reporting on the entire DMA.

To select a survey:

1 Click the survey link at the top of the page.

2 Select survey(s) from one of the tabs in the Available box and click the arrow to move them to the Selected box.

Choose up to five surveys.

3 Optionally, save your selection(s) as a favorite for faster setup next time:

• Type a name to represent all the items in the Selected box.

You can use letters, numbers or special characters from the keyboard in the name.

• Click Save.

The name for the group appears in the Favorites box at the top of the window. You can select a favorite name the next time to finish with one click.

4 Click OK.